Case Studies / Lumina Living

Lumina Living

Home · Decor
+180% Rev

Revamped product listings alongside targeted short-form video ads for higher conversion rates.

Revenue Lift
+180%
Lumina Living
CVR Lift
+52%
Lumina Living
Videos
420+
Lumina Living
Timeframe
60 Days
Lumina Living

The Challenge

Lumina Living needed to make its catalog easier to discover and its product value clearer in a crowded home category.

Lumina Living campaign

The Strategy

Audit & Setup

We integrated the catalog, tracking, and inventory systems for a reliable TikTok Shop foundation.

Creator Strategy

We identified high-converting creators and built an outreach engine around authentic, category-native content.

Scaling

We amplified winning organic content with structured Spark Ads campaigns to drive immediate sales velocity.

Optimization

We reviewed performance daily, reallocating budget toward the creatives and audiences producing the strongest returns.

The Results

Sharper listings and targeted short-form ads increased conversion while driving an 180% revenue lift.

"The new listings made our best products feel as good online as they do in the room."

- Ari Patel, Founder, Lumina Living

Want results like this?

Stop leaving money on the table. Let our team architect a bespoke TikTok Shop growth strategy for your brand.